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What does ARPU mean?
- ounded in May 2005, ARPUinc is a privately held Washington DC-based technology company, focused on enabling a superior advertising and ecommerce experience for consumers, advertisers, and publishers alike. By enhancing the ease of registration and purchase for the consumer, ARPU increases the efficacy of the online channel across all three constituencies. For online advertisers and publishers, ARPU augments the effectiveness of online advertising, thereby significantly driving ROI. With a distribution network that reaches more than 20 million unique visitors per month, ARPU’s roster of advertiser and publisher partners spans from PC security and utility software providers to education and entertainment services to PC OEMs and ISPs. Specialties advertising