What does TRP mean in Media?

This page is about the meanings of the acronym/abbreviation/shorthand TRP in the Community field in general and in the Media terminology in particular.

Target Rating Point

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Definition

What does TRP mean?

target rating point(Noun)
A metric that estimates how well a television programme or advertisement reached its target audience

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"TRP." Abbreviations.com. STANDS4 LLC, 2015. Web. 4 Jul 2015. <http://www.abbreviations.com/term/506935>.