What does CITV stand for? 

CITV

CITV (short for Children's ITV or initialed for Children's Independent Television) is a British free-to-air children's television channel owned by ITV plc. It broadcasts content from the CITV archive and acquisitions, every day from 6 am to 9 pm which was previously 6 am to 6 pm until 21 February 2016. It is also the title of a programming block on the ITV network at weekends.Children's ITV launched on 3 January 1983 as a late afternoon programming block on the ITV network for children aged 5–13. It replaced the earlier Watch It! branding and introduced networked in-vision continuity links between programmes. These links were originally pre-recorded from a small London studio, up until 1987 when Central won the contract to produce live links from their Birmingham studios. In 2004, presentation of CITV was relocated to Granada Television in Manchester, which saw the demise of in-vision continuity. Nine years later, the operations moved to ITV Granada's MediaCityUK studios in Salford. In 2006, CITV launched as a channel in its own right. The CITV channel averages around 100,000 viewers between 4 pm-6 pm every day. The CITV programming block on the ITV network airs on weekend mornings from 6 am to 9:25 am, as part of the ITV Breakfast time slot. CITV doesn't have a +1 and HD simulcast, unlike the rest of ITV's portfolio of channels.

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