We've got 11 shorthands for marketing director »
Acronyms that contain the term marketing director
What does marketing director mean? This page is about the various possible meanings of the acronym, abbreviation, shorthand or slang term: marketing director.
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Term | Definition | Rating |
---|---|---|
MD | Marketing Director | |
CMD | Certified Marketing Director | |
MMD | Mini-Marketing Director | |
DMBD | Director of Marketing and Business Development | |
DOSM | Director of Sales and Marketing | |
MDSG | Marketing Director Support Group | |
MMD | Mini Marketing Director | |
PTMD | Part Time Marketing Director | |
DMBD | Director of Marketing and Business Development | |
DMBD | Director of Marketing and Business Development | |
MDSG | Marketing Director's Support Group |
What does marketing director mean?
- marketing director
- A chief marketing officer (CMO), also called a global marketing officer or marketing director, or chief brand officer, is a corporate executive responsible for managing marketing activities in an organization. Whilst historically these titles may have signified a legal responsibility, for example at Companies House in the UK, the titles are less strict/formal in the 21st Century and allow companies to acknowledge the evolving and increasingly significant role that marketers can play in an organisation, not least because of the inherent character of successful marketers. The CMO leads brand management, marketing communications (including advertising, promotions and public relations), market research, product marketing, distribution channel management, pricing, customer success, and customer service.The CMO is a member of the C-suite and typically reports to the chief executive officer. A number of senior vice presidents, vice presidents, directors, and other senior marketing managers responsible for various parts of the marketing strategy may report directly to the CMO.A study from consulting firm Spencer Stuart in 2021 showed that women made up 47% of CMO positions in 2020, an increase from the 43% reported in 2019. 13% of CMOs had racially or ethnically diverse background in 2020, down from 14% in 2019.
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"marketing director." Abbreviations.com. STANDS4 LLC, 2024. Web. 24 Apr. 2024. <https://www.abbreviations.com/marketing%20director>.
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