Acronyms that contain the term aunt jemima 

Aunt Jemima

Pearl Milling Company, previously known as Aunt Jemima from 1889 to 2021, is a brand of pancake mix, syrup, and other breakfast foods. The original version of the pancake mix for the brand was developed in 1888–1889 by the Pearl Milling Company and was advertised as the first ready-mix cooking product. The Aunt Jemima brand name was discontinued by its current owner, PepsiCo, and the further production of the pancake mix product was rebranded in June 2021 as Pearl Milling Company, the name of the company that originally produced the product.The Aunt Jemima name and character, appropriated from a vaudeville blackface character by Chris L. Rutt and Charles G. Underwood for their ready-made pancake flour mix at the Pearl Milling Company, is generally considered to be based on the enslaved "Mammy" archetype. The use of the brand name became an important precedent in U.S. trademark law in a 1915 case between the pancake mix company and an unrelated seller of pancake syrup. The brand has been owned by the Quaker Oats Company (now part of PepsiCo) since 1926.Nancy Green portrayed the Aunt Jemima character at the 1893 World's Columbian Exposition in Chicago, one of the first Black corporate models in the United States. Subsequent advertising agencies hired dozens of actors to perform the role as the first organized sales promotion campaign.The Aunt Jemima character has been criticized as an example of the exploitation of Black women in American society. "Aunt Jemima" is sometimes used as a female version of the derogatory epithet "Uncle Tom" or "Rastus". In June 2020, Quaker Oats announced that the Aunt Jemima brand would be discontinued "to make progress toward racial equality", and the brand was discontinued one year later.

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