What does REAN mean in Animals?
This page is about the meanings of the acronym/abbreviation/shorthand REAN in the Miscellaneous field in general and in the Animals terminology in particular.
Rescuing European Animals in Need
Submitted by S4Bot on February 17, 2017
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Definition
What does REAN mean?
- REAN
- REAN is a marketing acronym that was first coined by Xavier Blanc in 2006 while working for a Finnish digital marketing agency. It is a simple yet powerful framework to plan ahead and/or analyze the often complex sequence of inter-related, multichannel, marketing activities that are needed to build & nurture a customer relationship. It stands for: ⁕R - Reach: the set of activities needed to raise prospects' attention for your brand, product or service ⁕E - Engage: the gradual, typically multi-channel, often recursive set of activities needed to engage the prospects you just won ⁕A - Activate: the activities needed for your prospects to take, eventually, the actions you wanted them to take ⁕N - Nurture: the activities needed to nurture the customer relationship you just managed to create In large organizations, such activities are often performed in a very compartmentalized & fragmented way, leading to very substantial losses in both marketing effectiveness and cost efficiency. REAN is a useful tool to help fix such situations or to plan ahead and align the activities of the different parts of a given organization.
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"REAN." Abbreviations.com. STANDS4 LLC, 2024. Web. 26 Apr. 2024. <https://www.abbreviations.com/term/1853442>.
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