What does IAB mean in Trade Associations?
This page is about the meanings of the acronym/abbreviation/shorthand IAB in the Business field in general and in the Trade Associations terminology in particular.
Interactive Advertising Bureau
The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership is comprised of more than 650 leading media and technology companies that are responsible for selling, delivering, and optimizing digital advertising or marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing.
Submitted by Greying_Geezer on October 5, 2018
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"IAB." Abbreviations.com. STANDS4 LLC, 2024. Web. 1 May 2024. <https://www.abbreviations.com/term/2022300>.
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