What does KROI mean in Investments?

KROI

KROI (92.1 FM) is a radio station serving the Greater Houston market. Licensed to Seabrook, Texas and owned by Urban One, the station broadcasts an urban gospel format. The station's studios are located in Greenway Plaza and the transmitter is based near Rosharon in unincorporated Brazoria County. It is one of three Radio One-owned stations serving Houston, alongside KBXX and KMJQ. The station began as a Top 40 station upon its launch on 1983, but later shifted to classical and adult contemporary genres before its acquisition by Radio One, after which it became an urban gospel station. In October 2011, KROI flipped to an all-news format; however, by October 2014, plagued by poor ratings and large financial losses, Radio One flipped KROI to Boom 92—a format focusing on classic hip-hop music. That format also proved to be unsuccessful in the long run, which resulted in another format change back to Top 40 in January 2017. In May 2021, the urban gospel programming (which had been broadcasting on KMJQ-HD2 since 2011) returned to KROI.

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